Because postcards are mailed without an envelope, durability matters.
Popular choices include:
- 14 pt Card Stock – Standard and economical
- 16 pt Card Stock – Thicker, premium feel
- 18 pt or Ultra-Thick Stock – Luxury appearance
Many businesses also choose finishes such as:
- Gloss UV coating
- Matte coating
- Soft-touch laminate
- Uncoated stock for writable surfaces
The right combination depends on your brand and the postcard’s purpose.
