The right paper depends on your audience and budget.
Popular options include:
100 lb. Gloss Text
- Bright colors
- Professional appearance
- Great for marketing brochures
100 lb. Matte Text
- Elegant look
- Easy to write on
- Reduces glare
80 lb. Text
- Budget-friendly option
- Good for large distributions
For premium brochures, many organizations add coatings such as UV, aqueous, or soft-touch finishes.