The best banner size depends on where it will be displayed and how far away people will be viewing it.
Common banner sizes include:
- 2′ x 4′ – Small events, tables, indoor displays
- 3′ x 6′ – Storefronts and temporary promotions
- 4′ x 8′ – Outdoor advertising and construction sites
- 5′ x 10′ and larger – High-visibility events and roadside displays
As a general rule, lettering should be approximately 1 inch tall for every 10 feet of viewing distance.
