Mailing Services
Our shipping and fulfillment department offers a full suite of professional mailing services.
IntegriPrint follows the mail preparation standards as per the U.S. Postal Service specifications, metering, and bulk mail handling.
Our mailing services include:
- Direct mail
- Variable data printing
- Standard or first class permit
- EDDM (Every Door Direct)
- CASS certification and NCOA
- List cleanup
- Address with IMB (Intelligent Mail® Barcode)
- Ancillary service (if requested)
- Delivery to post office
- POSTAGE SAVINGS!*
*There are minimum requirements to qualify for bulk mailing rates.
Direct Mail Campaigns That Produce Results
If you’re only mailing once, you’re gambling.
If you’re running a campaign, you’re building response.
We design, print, and mail strategic multi-touch direct mail campaigns that increase visibility, boost response rates, and deliver measurable ROI.
Whether you’re targeting homeowners, patients, local businesses, or past customers — we help you stay in their mailbox long enough to be remembered.
Why Multi-Touch Campaigns Work
Most prospects don’t respond to the first mailing.
Marketing research consistently shows that it takes multiple impressions before someone takes action. When your message shows up repeatedly:
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Brand recall increases
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Trust builds
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Response rates improve
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ROI becomes predictable
In fact, multi-touch mail campaigns typically generate 30–70% higher response compared to a single drop.
That’s why we don’t just print mailers.
We build campaigns.
Our Proven Direct Mail Campaign Options
Impact Postcard Campaign
Fast. Visible. Cost-effective.
Best for high-frequency visibility at a low cost per impression.
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Perfect for:
Home services – Restaurants – Retail – Automotive – Events
Specs:
6×9 or 6×11 oversized postcards
High-quality 14–16pt stock
USPS Marketing Mail
Variable personalization available
Authority Letter Campaign
Trust-driven and high-converting.
Letters feel personal and private — which builds credibility.
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Ideal for:
Medical & dental – Financial services – Legal firms – Real estate – B2B services
Includes:
Personalized letters
Envelope addressing & inserting
Optional inserts or buckslips
First-Class upgrade available
Oversized Dominator Campaign
Maximum impact. Maximum recall.
Oversized mail doesn’t compete with junk mail. It dominates it.
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Best for:
Realtors – High-ticket services – Brand launches – Grand openings
Formats:
8.5×11
9×12
11×17 folded options
The key is tracking.
Common tracking methods include:
- Unique promo codes
- Dedicated phone numbers
- Custom landing pages
- QR codes
- PURLs (personalized URLs)
The formula:
(Revenue generated – Campaign cost) ÷ Campaign cost = ROI
When properly tracked, direct mail becomes predictable and scalable.
There isn’t a one-size-fits-all answer — it depends on your goal.
- Postcards – Cost-effective and great for promotions
- Letters in envelopes – More personal and higher perceived value
- Oversized mailers – Higher visibility and response rates
- Catalogs/booklets – Ideal for multiple products
Oversized postcards often generate strong response because they dominate the mailbox visually.
You have three main options:
- EDDM (Every Door Direct Mail) – Target by carrier routes (great for local saturation)
- Purchased mailing lists – Filter by demographics, income, homeowner status, etc.
- Your own customer list – Highest ROI and best conversion rates
Targeting is what separates profitable campaigns from expensive guessing.
Costs depend on:
- List size
- Design
- Printing specifications (paper, color, size)
- Postage type
- Frequency (single drop vs. multi-touch campaigns)
Typical campaigns range from $0.40 to $1.00+ per piece, depending on complexity and postage class.
Postage is often the largest expense. Programs like USPS Marketing Mail can significantly reduce costs for bulk campaigns.
Yes…and often better than ever.
Because inboxes are crowded, physical mail stands out. According to the Data & Marketing Association, direct mail consistently delivers strong response rates compared to email. Physical mail is tangible, harder to ignore, and often stays in homes for days — not seconds.
For local businesses especially, direct mail remains one of the most reliable ways to generate measurable ROI.
Stop Mailing Once. Start Building Campaigns.
If you’re investing in direct mail, do it strategically.
Let’s build a campaign that keeps your brand in front of your audience long enough to generate real response.
📞 Call today to discuss your target audience and goals.
📧 Or request a custom campaign recommendation.